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Bass Angler's Guide The Magazine Media Package 2007/2008

To Reserve Your Ad Space Call: 925.787.3474

The Bass Angler's Guide magazine offers low-cost, high-yield advertising - for any company or organization targeting western bass anglers. The BAG is published four times year: December, March, June and September. Our focus is on content and what the anglers want to read, causing angler’s to read the guide cover to cover. We cover a broad spectrum of topics targeting the bass angler from the beginner to the seasoned professional. In addition, you don't want to miss the annual pull out Bass Tournament Calendar .The Bass Calendar is FREE with the December issue.   The calendar has proven to be the most important tournament planning tool available for western tournament anglers. (Each issue has updated event and contact information) We also enjoy working with advertiser's provide innovative information to the western bass angler. (Restrictions apply). We think outside the box with our 100 plus writers are anglers we have the ability to write about anything in-depth. "No other magazine will provide the kind of content we do". Download the PDF media kit here.

 

Print Advertising Rates

  1x Rate 2x Rate 3x Rate 4x Rate
Back Cover $2,995.00 $2,845.25 $2,695.50 $2,545.75
Inside Front Cover (Spread) $2,995.00 $2,845.25 $1,349.10 $2,545.75
Inside Rear Cover $1,499.00 $1,424.05 $1,349.10 $1,274.15
Full Page (8.5x11) or (8.125x11.125) $1,199.00 $1,139.05 $1,079.10 $1,019.15
Half Page (8.25x5.25) $699.00 $664.05 $629.10 $594.15
Quarter Page (3.9x5.25) $495.00 $470.25 $445.50 $420.75
Sixth Page (2.6x5.25) $295.00 $280.25 $265.50 $250.75
Classified $40.00 - - -
Pull Out Calendar Full Page AD 10x7 (December Issue Only) $995.00 - - -

 

Specials and Print Advertising Packages

All Issue Packages (Billed 1 month before issue date) Annual Quarterly
Back Cover in four issues, plus free classified ad $10,183.00 $2,695.50
Inside Front Cover (Spread) $10,183.00 $1,349.10
Inside Rear Cover $5,096.60 $1,349.10
Full page in four issues, plus free classified ad $4,076.60 $1,079.10
1/2 page in four issues, plus free classified ad $2,376.60 $629.10
1/4 page in four issues, plus free classified ad $1,683.00 $445.50
1/6 page in four issues, plus free classified ad $1,003.00 $265.50

 

Website Advertising

  Monthly Annual
Website: Banner ad (Exclusive, shows on all pages) 728x90px $69.95 $699.95
Website: Banner (non-exclusive; rotates) 728x90px $19.95 $199.95

 

Note: Purchases of $2500.00 or more in a calendar year you will receive a full page ad in the pull out calendar free

 

General Information

*Four Issues per year: November, February, May and August
*States covered: CA, WA, OR, NV, UT, AZ, NM, ID Feb 2008 issue will cover events in Oregon and Washington events. (Currently we have locations in Nor Ca, So Cal, AZ, and UT)
*Articles per issue estimated 30-40 articles with specialized subjects targeting all bass anglers for the twice a year guy to the touring pro. We also can provide content (article) to highlight an advertiser's product as long as it is appealing to the angler.

Circulation

November 2007 - 5000 Issues
February 2008 - 5000 Issues
May 2008 - 5000 Issues
August 2008 - 5000 - 10,000 Issues

 

Demographics

Demographics of our audience the Bass Angler: Median Age 38, Male 98%, Married 74%, Attended or Graduated College 66%, Average Annual HHI $64,800, Children < 18 present in HH 32%, Owns a boat 91%, Owns a truck 90%, Spends and average of $2047 annually on tackle. Note; BASS reported they had 98,000 members compete in events during 2006.
Source: 2003/04 BASS Member Study.

 

 

Contact Information

Bass Anglers Guide The Magazine Advertising
John Caulfield
Advertising Manager
Phone: 916.417.7127
john@bassanglersguide.com

P.O. Box 27274
Concord, CA 94527-0274

To Reserve Your Ad Space Call: 925.787.3474

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